Referrals Are Great — But What Is Your Website Doing?

Jun 11

Written By Manda Mizirawi

It’s a sentence I hear all the time from small business owners:

*“We mostly get clients through referrals.”*
And honestly? That’s great — it means people trust your work. You’re doing something right.
But here’s the question I always ask next:
**What is your website doing to support those referrals?**

Referrals Are the Start — Not the Whole Strategy

Imagine this: someone hears about you from a friend. They Google your name, they land on your site…
and then?

The site’s outdated
It’s missing key info
It doesn’t show up for relevant search terms
There’s no clear next step to work with you

Even the best referrals can hit a dead end without the right support.

Your Website Should Be Working for You

Your website isn’t just a digital business card. It’s your 24/7 sales tool. It should:

✅ Show up when people search for what you offer
✅ Reinforce your expertise (reviews, case studies, results)
✅ Guide visitors to the next step (booking, buying, signing up)

That’s where SEO comes in — so people can find you.
And where Google Ads helps — so you can drive more visibility now, without waiting months.

What Happens Without a Search Strategy?

Here’s the reality:
If your business relies only on referrals and Instagram, you’re stuck on a referral treadmill.
You’re doing amazing work — but you’re still guessing how people find you.

And if your site isn’t optimized or getting traffic, you’re leaving money on the table.

Here’s a Better Way (And I Can Help)

I’ve created a hands-on offer to change that:
📌 Monthly SEO + Google Ads management
📌 $900/month — includes $300/month in ad spend
📌 6-month commitment
📌 3 strategy calls to keep everything on track

It’s built for small business owners who are ready for clarity, consistency, and actual results.